I’ve bragged so much on being an intern at Heima and i have so much more to share.
I’ll be honest and straight forward. At first i thought being an intern anywhere would just mean serving coffee, photocopying and the like… But my acceptance at Heima proved me wrong. Aside from the 3 major events I’ve helped with, i, along with four other interns, were given a major project which was to reinvent their cubao x store.
Our team consists of 2 industrial designers (including me), 2 marketing interns, and 1 graphic designer. All together, we conceptualized “OH HI” a phrase given to us to work with as the new store name of Heima’s Cubao X branch.
this is my team minus Anne Solomon, Graphic Designer.
We agreed on having DIY, indie, vintage, smaller scale, customizable store products but at the same time, not straying to far away from heima’s already established brand “feel” which was a “a stubborn work of whimsy”. Of course to understand this, there are much more complex background studies and research i have to explain but i have to jump from all that since this is a personal online portfolio entry.
Not so different from what i’ve been practicing at school the whole year, i’ve had several revisions with these products. Before arriving to this, i’ve had my individual presentation of concepts, which i completely abandoned. Unlike the initial where i focused on selling graphics and whimsy aesthetics, this new concept’s entirely based on functionality and innovation .
I’ve proposed 5 products (+ Anton’s equating to a total of 10 proposed products for OH HI) which are:
1. hollow chairs.
2. statement shelves
3. pinhole camera
4. wall clock
and 5. an accessory rack.
Of course these are raw concepts and need a lot of development in many aspects.
now really, life is an ongoing process of growth.
a few months have passed and i thought i was clear from this. the three figures above are developing figures i did for Kabukid.
Kabukid is a young fertilizer company in Mindoro. they’ve been branching out and wanted to establish an image for competition, i guess. a couple of months ago, they had me conceptualizing and rendering their logo. thinking it was done, i posted some of the first developing logos as their approved final logo in an earlier blog… so apparently, i, now, have to edit or just plain delete that post since the logos there were never used X_X
Mr. Larry Valenzuela, owner of Kabukid, wanted me to do some changes with it and they’ve finally chosen one and ended up with this…
now i’m not saying this is final because i’m sure as the company evolves, there’ll be changes with this. but for now, i’m taking pride on this.
here’s the retrieval method for my oil bottle. Now, the main objective of this is to make an oil bottle packaging that has minimum waste when being used by the consumers. my consumers are narrowed down to a neigborhood setting.
my concept for this retrieval method is making a reusable/refillable plastic oil bottle.
this is how my bottle packaging concept.
for packaging and refilling purposes, i added a cover where the bottle nib can be clipped on.
for cleaning purposes, i broke down the bottle into 4 main parts.
BELOW are my working prototypes:
(for future reference)
while i’ve been busy filling this blog with plates for portfolios and work applications, i’ve lost touch of life and living. so here’s to summer 2012.
can’t wait to fill this in with as much as possible, everything colorful and experimental! i mean it is 2012 after all.
This was a plate from Marketing class during the first Sem.
We were tasked to design an alarm clock for our targeted market. mine was high-school to college students from the A-C social classes.
this is my alarm clock. it’s inspired from the concept of sunrise which is why it glows and is shaped like the sun is rising, for that matter.
these are the cross sections of the ugly-rendered, vectored alarm clock. parts are detachable and rendered for presentation of specs purposes. the body is made of numerous yellow LED lights. the outer shell is translucent clear plastic so yellow light is scattered. when the clock alarms, the user just presses the top of the clock.
now, one of the supposedly unique qualities of this alarm is that the face has interchangable and costumable wallpapers depending on the personality of the market. my target market is too wide. teenagers from highs chool or college maybe athletic, reserved, music lovers etc. my secondary concept is that when he/she wakes up in the morning, he/she is reminded of the things he/she is happy about and they look forward to the day (as opposed to alarm clocks trying to bomb out your whole room)
these are sample skins for the concept alarm clock. also, the alarm clock includes a blank skin upon purchase for customizing.
this is how it should kind of look like when it is used XD
Asked by Anonymous
BECAUSE I GREW AND MATURED WITH YOU! :) thanks, hotbabe! i’m also so proud of you! look at us now! HAHAHAHA! looking forward to growing and going through more experiences with you! miss you!
go to BRICKCITY’s listening party this coming Saturday! See poster for more details.
tickets only at 100php
did the poster layout myself with Pax (as part of the band, guitars) and awesome concept and awesome background graphics by Jacques Conception, Brickcity vocals
The UP Corps of Sponsors, CMT had me done their logo for their 100 years. May i just say, this is the most difficult client i’ve ever encountered! @_@ they’re very specific with what they want.
damn. but accomplishments are accomplishments :) I’m proud, never the less